The U.S. credit card market presents a tough competitive landscape – even for best-in-class credit card companies. Complicating matters is an over-crowded payments scene and a highly saturated credit-qualified population. This intense environment makes acquiring new, profitable cardholders a significant challenge.
There is a growing sense of urgency in Australia of the need to embrace open data sharing or be forced to work within an imposed regime. But what lessons can be learnt from trailblazing regions such as the UK and South Africa? Poli Konstantinidis explains.